When we took over this account in December, the brand struggled to produce sales from google ads. ROAS was actually higher when we initially analyzed the account.
And while a 19.59x ROAS is very sexy…
Normally we’d want to see a lower ROAS because ROAS always comes at a trade-off. While it’s not a perfect inverse, generally the higher the ROAS the lower the total revenue.
However, in this case, we were working for a distributor of the brand who has very slim margins to work with.
Because of that, we had to prioritize ROAS while scaling as much as possible.
The result was a 19.59 ROAS (Min ROAS Target was 9x) and $22,613 in profitable revenue.
Proof below in the Adword Screen Shot and Google Analytics.
The fastest way to drive profitable sales with Google ads and Facebook is to hire a PPC team who has a proven framework for creating and testing ads. A team that quickly, ruthlessly, and relentlessly cuts losers and scales winners.
Our PPC services can be 100% performance-based if you're the right fit.
If you're ready for 100k results and 19x ROAS - then get in touch with our team.
(Talk 1 on 1 with our lead PPC Strategist)
Want to 3x your PPC success?
On the Facebook side, we drove $23,395 in Revenue.
With a 10.84% conversion rate from Facebook ad traffic, we were able to run very profitable ads for this natural deodorant brand.
Again the minimum ROAS we were shooting for was a 9x multiplier. Because we worked with this client to create a compelling offer and “big idea” behind their ads, we were able to hit our ROAS targets. Well, that and people loved the product.
After a period of initial testing, we were able to identify 3 winning ads that drove 90% of the revenue.
We continue to work with this client to drive more revenue and hit ROAS targets.
Want profitable ads?
Get in touch: nick@chatblender.com
Or schedule a meeting: https://calendly.com/nicholasjulia/world-domination
Btw..
Because we want skin in the game we can either charge by -
Adspend or a % of revenue generated by the ads.
The fastest way to drive profitable sales with Google ads and Facebook is to hire a PPC team who has a proven framework for creating and testing ads. A team that quickly, ruthlessly, and relentlessly cuts losers and scales winners.
Our PPC services can be 100% performance-based if you're the right fit.
If you're ready for 100k results and 19x ROAS - then get in touch with our team.
(Talk 1 on 1 with our lead PPC Strategist)
Want to 3x your PPC success?